Disorganized CEO Keeps It Together With Lists

One of my favorite things about this blog is featuring successful list producers each month and showing all of you how “cool” list making can be.  If it weren’t for lists — this month’s list producer may not be the woman she is today!  Seriously!  I met Laura Verallo de Bertotto, who is the CEO of VMV Hypoallergenics, on a shoot for almost five years ago.  I interviewed her mother, who is a dermatologist, about their skincare line.  We quickly became friends and have stayed in touch ever since even though Laura lives in the Philippines.  We share a love of lists and The Checklist Manifesto. [Read more…]