It’s Time to Quit my Day Job

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BONUS FREEBIE: Your message deserves the media’s attention. So how do you get out there in a bigger way? I’ve got you covered. CLICK HERE to grab my free “Checklist to Become a Go-To Media Expert.”

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I went to a psychic once years and years ago and she told me, “you’re going to own your own business.”

This was back when I was just getting started in TV, close to 20 years ago.

I thought she was crazy.

I told her I’d never have my own business. That I was a TV news writer and then I’d be a producer in a few years and that having my own business isn’t something I was going to do.

But it turns out she knew what she was talking about.

Technically I’ve had my own business since 2011 when I started this blog.

I’ve treated it like a job – day in and day out.

Then I wrote Listful Thinking and launching a book is like having a small business. There are so many to-dos and partnership opportunities. I loved launching my book.

And as if one side hustle wasn’t enough – I started working with experts who want to be on TV on the side also.

I do have my own business.

I created an online course with my friend and business partner Terri Trespicio called Lights Camera Expert. Get a sneak peek with our free video course “How to Be a Media Magnet.” 

We’ve travelled around the country doing workshops and presenting to expert, entrepreneurs and authors who want to get media attention.  

We also hosted a workshop for our students in NYC this summer called LCE Live, which was a big thrill. And we were able to launch a year-long elite media mastermind group called Captivate where we can lend support long term.

In August, we were invited to JJ Virgin’s Mindshare Summit in San Diego to speak to health and wellness experts.  And just last weekend we were in Chicago at Ramit Sethi’s Forefront conference to present a workshop to entrepreneurs.

Many of the people I’ve spoken to have become private clients. Through media training, strategy and content production I’ve been helping them to get their message out into the world in a bigger way.

It’s been the most fun thing I’ve done in a long time.

I’ll never forget when I worked at PIX11 in NYC as a copy editor/producer for the News at 10 and the then news director would call me into his office to watch the tapes (yes, as in VHS tapes) of potential anchors and reporters.

Oh how I loved watching those tapes and critiquing their performances together. So much fun. I always thought,  “How great would it be to be a consultant and just tell people what I thought of their performance and how they can improve?”

Guess what…that’s exactly what I’m doing. But not with anchors and reporters – with experts, entrepreneurs and authors.

And after being at Fox News Channel for more than ten years and in the news business for nearly twenty, I knew it was time for a change.

I have loved my job, truly.

I’ve met amazing people – not just fellow journalists who have turned into lifelong friends but also the experts and publicists that have helped us tell stories that have actually changed people’s lives for the better.

I decided it’s time. It’s time to bet on myself and really nourish my new business.

This week is the end of an era for me.

I did my very last segment at Fox and of the thousands of guests who I’ve booked through my career I’d say booking Regis Philbin was a highlight.

I told him he was my last segment and filled him in on what I was doing next. He exclaimed it was a great idea in a way that only Regis could yell at you! (Thank you to my friend Alana Rockland for setting that up!)

I’m excited for my next big step. Sure it’s scary but isn’t there a saying that anything that isn’t scary isn’t worth doing?

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BONUS FREEBIE: Your message deserves the media’s attention. So how do you get out there in a bigger way? I’ve got you covered. CLICK HERE to grab my free “Checklist to Become a Go-To Media Expert.”

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