How to get on TV | List Producer

“How do I get on TV”

As a senior TV news producer for nearly 20 years that is a question I’m asked a lot.

Honestly it’s not as difficult as you would think.

You don’t have to have special credentials, you don’t have to have a PR person or have a huge social media following — but what you do need to know is what the media is looking for.

If you are trying to get on TV, in magazines, on radio, etc. sometimes it’s more about what not to do!

OMG – in my career I can’t even tell you how many bad pitches I’ve been sent through the years!!

Well actually – I probably could because I’ve kept them all in my “bad pitches” folder. 🙂

Sometimes you can tell that the core idea isn’t bad, but the expert or publicist just don’t know how to present it correctly.

So what are these pitches faux pas and pitfalls? Well that is something I can teach you.

Register now for my FREE online training, “5 (Little-Known) Secrets to Snagging Media Attention (that Even PR Pros Get Wrong) on March 13th @ 8pm ET and March 14th @ 3pm ET.

I’m co-hosting it with Terri Trespicio who served as a senior editor for Martha Stewart for many years, hosted her own radio show and has appeared on all kinds of top-tier media like, “The Today Show,” “The Early Show,” “The Dr. Oz Show,” and many more!

I actually booked her as guest when I was at Fox News Channel. That’s how we met!

During this live webinar, we’ll show you:

What the media is (and isn’t)  interested in
How to get the media to take you seriously
The real reason you aren’t hearing back
The things everyone gets wrong about pitching the media

You’ll leave this webinar with ideas and actions you can take right away to start upping your media game!

Register now for my FREE online training, “5 (Little-Known) Secrets to Snagging Media Attention (that Even PR Pros Get Wrong) on March 13th @ 8pm ET and March 14th @ 3pm ET.

“How do I get on TV?” It’s probably the question I’ve been asked most often in my career.

If you’re new to this blog — shoutout to all my new followers in China, Japan and the Netherlands now that my book has been published there — I’m thrilled to welcome you. The new readers may not realize that not only am I an author and productivity expert but I’m also a television news producer. That’s my “day job,” and I’ve been doing it for more than 15 years.

I put my producer hat on at the BlogHer16 conference in Los Angeles as a featured speaker this past week. I was alongside my close friend and colleague Terri Trespicio. We talked to bloggers in all categories: health, wellness, politics, food, money, etc., about how to take their message and pitch it to the media. We talked about how to become a go-to expert and what really stands out in the eyes of producers and editors.

That’s how Terri and I met after all. I booked her for a TV segment when she was a senior editor for Martha Stewart’s Whole Living Magazine. And years later when I started this blog – I pitched her a related idea it in the magazine. Fun, right?

Since Terri — as a former magazine editor, radio host and now a branding strategist and media coach — gets the same question about being on TV as I do — we’ve decided to team up.

We’re going to release a 4-week online course this September about how to get and keep media attention.

It’s called Lights Camera Expert! It’s designed for entrepreneurs, authors and experts of all kinds. We will be teaching you how to crack the media code, craft the perfect pitch and crush it on air — click here to join our list to be the first to hear all about it.

As a thank you we’ll send you our free ebook called, “5 Things You Should Never Say to a Producer.” We had a lot of fun putting it together.

We are so thrilled to teach something so near and dear to our hearts and help bloggers, authors, entrepreneurs and business owners boost their brand in the media.

I’d love to keep you posted on my newest endeavor Lights Camera Expert — check it out here and please tell anyone you think might be interested as well. Appreciate your support!

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