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Behind the Scenes of My LinkedIn Learning Shoot

BONUS FREEBIE: Want even more ways to stay organized, productive and less stressed? Click here to get access to my List-Making Starter Kit. It will boost your efficiency and get you back to doing more of the things you love.

I was supposed to be in LA shooting my two LinkedIn Learning courses based on my books Listful Thinking and Listful Living

But because of Covid-19, I obviously couldn’t get on a plane and travel.

Instead, LinkedIn sent me all the equipment to shoot the courses in my apartment. My husband Jay helped me set up the lights and camera, and he even ran the teleprompter! 

This was an unexpected situation, but we made it work. Here’s some behind-the-scenes insights. 

We used our living room as the studio for the three days of the shoot. We set up the lighting that LinkedIn sent so that the video quality looked good. Their amazing team walked us through the setup step by step! 

I also followed my own advice and did my own camera-ready makeup. Thanks to some tips from my friend and former colleague at Fox New Channel, Iren Halperin, I was able to create a professional look from home. Normally I would have had professional hair and makeup so I had to improvise! 

Since I shot the courses from home, I had to make my apartment feel just as professional as a studio.

Even though I was recording just steps away from my kitchen, I tricked my brain into feeling like I was in a real studio by getting ready the same way I would have if I was in LA. Hair, makeup, clothes — the whole deal. 

If you’ve been working from home, you’re probably tempted to wear your PJ pants while you’re on video calls. I know – they’re comfy!

But whether you’re recording a course or having a meeting, getting fully dressed will help put you in the right mood for being productive and professional. 

I’m so excited to share these courses with you in the next couple of months. You can follow me on LinkedIn for updates. 

BONUS FREEBIE: Want even more ways to stay organized, productive and less stressed? Click here to get access to my List-Making Starter Kit. It will boost your efficiency and get you back to doing more of the things you love.

The Secret to Getting on TV

“How do I get on TV?” It’s probably the question I’ve been asked most often in my career.

If you’re new to this blog — shoutout to all my new followers in China, Japan and the Netherlands now that my book has been published there — I’m thrilled to welcome you.  The new readers may not realize that not only am I an author and productivity expert but I’m also a television news producer. That’s my “day job,” and I’ve been doing it for more than 15 years.

I put my producer hat on at the BlogHer16 conference in Los Angeles as a featured speaker this past week.  I was alongside my close friend and colleague Terri Trespicio.  We talked to bloggers in all categories: health, wellness, politics, food, money, etc., about how to take their message and pitch it to the media. We talked about how to become a go-to expert and what really stands out in the eyes of producers and editors.

That’s how Terri and I met after all. I booked her for a TV segment when she was a senior editor for Martha Stewart’s Whole Living Magazine. And years later when I started this blog – I pitched her a related idea it in the magazine. Fun, right?

Since Terri — as a former magazine editor, radio host and now a branding strategist and media coach — gets the same question about being on TV as I do — we’ve decided to team up.

We’re going to release a 4-week online course this September about how to get and keep media attention.

It’s called Lights Camera Expert! It’s designed for entrepreneurs, authors and experts of all kinds. We will be teaching you how to crack the media code, craft the perfect pitch and crush it on air — click here to join our list to be the first to hear all about it.

As a thank you we’ll send you our free ebook called, “5 Things You Should Never Say to a Producer.” We had a lot of fun putting it together.

We are so thrilled to teach something so near and dear to our hearts and help bloggers, authors, entrepreneurs and business owners boost their brand in the media.

I’d love to keep you posted on my newest endeavor Lights Camera Expert — check it out here and please tell anyone you think might be interested as well.  Appreciate your support!