FREE WEBINAR: How to Get on TV

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“How do I get on TV”

As a senior TV news producer for nearly 20 years that is a question I’m asked a lot.

Honestly it’s not as difficult as you would think.

You don’t have to have special credentials, you don’t have to have a PR person or have a huge social media following — but what you do need to know is what the media is looking for.

If you are trying to get on TV, in magazines, on radio, etc. sometimes it’s more about what not to do!

OMG – in my career I can’t even tell you how many bad pitches I’ve been sent through the years!!

Well actually – I probably could because I’ve kept them all in my “bad pitches” folder. 🙂

Sometimes you can tell that the core idea isn’t bad, but the expert or publicist just don’t know how to present it correctly.

So what are these pitches faux pas and pitfalls? Well that is something I can teach you.

Register now for my FREE online training, “5 (Little-Known) Secrets to Snagging Media Attention (that Even PR Pros Get Wrong) on March 13th @ 8pm ET and March 14th @ 3pm ET.

I’m co-hosting it with Terri Trespicio who served as a senior editor for Martha Stewart for many years, hosted her own radio show and has appeared on all kinds of top-tier media like, “The Today Show,” “The Early Show,” “The Dr. Oz Show,” and many more!

I actually booked her as guest when I was at Fox News Channel.  That’s how we met!

During this live webinar, we’ll show you:

  • What the media is (and isn’t) 
interested in
  • How to get the media to take you seriously
  • The real reason you aren’t hearing back
  • The things everyone gets wrong about pitching the media

You’ll leave this webinar with ideas and actions you can take right away to start upping your media game!

Register now for my FREE online training, “5 (Little-Known) Secrets to Snagging Media Attention (that Even PR Pros Get Wrong) on March 13th @ 8pm ET and March 14th @ 3pm ET.

(VIDEO) Priorigami App Helps to Prioritize Your To-Dos

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I’m always on the lookout for new list-making apps that do more than just store your lists. Helpful, productivity-based apps are not always that easy to come by. Which is why I was excited when I first discovered Priorigami.

The founder of the app, Monisha Longacre was inspired by her love of the Fitbit, and brought its goal-driven style to her productivity app. I was so impressed I arranged a video chat with Monisha to discuss her app and how it can help people prioritize their day.

Check out the video here, where we discuss the following:

  • 3:10 – How to stick to your priorities
  • 5:15 – Why completing your list should feel as good as when you complete your 10,000 steps on your Fitbit!
  • 6:45 – How to create a priority system
  • 8:30 – Finding the prioritization method that works best for you
  • 9:00 – The afternoon shuffle up, or why you should always take a moment to re-think your priorities.
  • 10:45 – How to deal with lingering tasks
  • 12:30 – The importance of breaking your lists down into steps
  • 13:20 Monisha’s top tip!

Priorigami is a free app – if you download the app let me know what you think!

New Way of Making Lists That Entrepreneurs Will Love

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Three months ago I took the plunge, I quit my day job and started working for myself full time media training and coaching experts, authors and entrepreneurs and producing videos and podcasts with them. I’ve had a  great time since I left Fox News — I spoke at the PRSA Tri-State Conference for PR professionals, been interviewed by Peter Shankman about listmaking and started a radio show (more on that later!)

But since I’ve made the crossover to becoming self employed, I’ve had to make a few adjustments. My productivity style that had worked so well for me before just wasn’t quite fitting in with my new lifestyle.

The key to productivity is all about finding what works for you, and as our lives change, so must our lists! Read more

Is My Meeting Scheduler Making Me Rude?

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Since I quit my job and went out on my own as a media trainer and coach helping experts, authors and entrepreneurs create videos and podcasts  there’s one productivity site I’ve been using all the time. It’s called Schedule Once. It’s connected to my calendar and allows clients to schedule time to chat with me. It’s brilliant!

Old fashioned scheduling involves a lot of back and forth, Schedule Once makes everything much more streamlined. Clients can quickly go to my page, see when I’m free and pick a time that works best for them.

When it works, it’s great – the thing is, a lot of people don’t want to use it! Read more

5 Productive Gifts to Give a List Maker

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It’s sort of a point of pride for me that I don’t like to just buy people gifts for the sake of buying gifts. I like to find presents that will really mean something to a person. It’s why I keep a list of gift ideas for people throughout the year, to make sure I’m giving them the best gift possible.

But sometimes, I still get stuck!

Some people can be very difficult to buy for or they don’t give you much inspiration for gift ideas. Christmas is nearly upon us so if you haven’t got someone a gift yet, you’re probably about to go into panic mode, but there’s no need. Read more